| Author | : Em Griffin |
| Publisher | : McGraw-Hill Education |
| Total Pages | : 608 |
| Release | : 2011-03-07 |
| ISBN 10 | : 0073534307 |
| ISBN 13 | : 9780073534305 |
| Language | : EN, FR, DE, ES & NL |
A First Look at Communication TheoryA First Look at Communication Theory
The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.
